Social Media an Invaluable Tool for Helping Conscious Consumers Live Even More Consciously

At my company, TerraCycle, we too have continually seen the value social media can bring to our partners’, and our own, sustainability and eco-activism efforts. Just this April, we worked with our longtime friends atTom’s of Maine to help support the Less Waste Challenge. This Earth Month social media campaign challenged Tom’s of Maine consumers and TerraCycle participants to reduce from their lives one pound of waste per week.