What’s pearly white and green all over? Tom’s of Maine toothpaste!

When I committed to trimming my waste in 2016, I happily replaced my plastic toothbrush with one made from bamboo and started making my own deodorant. I did not, however, commit to DIY toothpaste - I’ve had too many issues with my mouth over the years. What I did, instead, was switch to Tom’s of Maine. Why Tom’s?