Capri Sun to add new prizes to its recycling rewards program

Capri Sun is expanding its rewards program for participants in its Drink Pouch Brigade, a free recycling program operated in conjunction with TerraCycle. The expanded benefits will offer prizes to customers who save and return the drink pouches in addition to the cash donations for schools and charities already included in the program. The program has recycled some 200 million pouches to date and earned $4 million in donations.