MGA ENTERTAINMENT, IQIYI INK LICENSING DEAL FOR L.O.L. SURPRISE! IN CHINA

The L.O.L. Surprise! phenomenon will get a big push in China, thanks to a new licensing partnership between MGA Entertainment, Inc. and iQIYI.   Under the new agreement, iQIYI will identify and manage third-party licensing for the L.O.L. Surprise! brand, while leveraging its expertise in … Continue Reading