“Stop thinking disposable, think durable”: TerraCycle’s Loop reimagines production and consumption models

A grocery order where products are delivered undamaged – yet spawn no disposable packaging destined for  the trash or recycling bin after use – is the future envisioned by TerraCycle. The waste management expert launched the embodiment of this vision last year in a project called Loop. The platform is a home-delivery service that offers consumers the option of avoiding single-use models when doing groceries by delivering products in durable, reusable packaging.