Colgate® Wisp® Free Recycling Program

Recycle Colgate Wisp mini-brushes and packaging

Discover Our Recycling Process

Once collected, the Colgate Wisp mini-brushes and packaging are cleaned and separated by material type. The materials are recycled into raw formats that manufacturers use to make new products. Click here to take a virtual tour of our processing facilities.

Learn more about Colgate®

Colgate is proud of their partnership with TerraCycle and is committed to making a difference. As a company that strives to be the best truly global consumer products company, Colgate is committed to doing business with integrity and respect for all people and for the world around us.