L.O.L. Surprise!™ Free Recycling Program

Recycle your L.O.L. Surprise! packaging, accessories, and products

Discover Our Recycling Process

Once collected, the toys and games are cleaned and separated by material type. The materials are recycled into raw formats that manufacturers use to make new products. Click here to take a virtual tour of our processing facilities. The plush toys that cannot be mechanically recycled are collected to help find a recycling solution. Click here to take a virtual tour of our processing facilities.